Jamie Vardy opened his account for the 2024/25 campaign in Leicester City's 1-1 draw with Tottenham Hotspur and we've priced the Foxes forward at 7/1 to score 15 or more Premier League goals this season.
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For many years, Vardy has been the Premier League's pantomime villain.
We didn't know it at the time, but while the veteran forward was contributing to Leicester's title quest in the Championship, we dearly missed his devilish antics in the top-flight.
Absent for a substantial chunk of pre-season with a muscle issue, there were doubts over Vardy's availability ahead of Leicester's opening fixture against Tottenham.
But you couldn't have the Foxes rejoining the Premier League party without Vardy present. It was fitting that he timed his return just in time for Steve Cooper's first competitive match as Leicester boss.
In a fixture where the hosts were under the cosh for large portions of the match, Vardy peeled off his marker in the penalty area and prodded home Abdul Fatawu's cross to net his 137th Premier League goal and his ninth against Tottenham, who are one of his most popular victims behind Arsenal and Watford.
It wasn't just the goal that was trademark Vardy. He necked an energy drink before the second half and when he was substituted in the 79th minute, he proceeded to taunt Tottenham fans for their failure to win the Premier League before giving Cristian Romero an earful as he trudged off the pitch.
There were doubts as to whether Vardy would still be effective in the top tier having lost the raw pace which made him extremely difficult to contain, but the 37-year-old demonstrated he's been able to adapt and he will play a crucial role in Leicester's quest for survival.
Vardy only scored three when the Foxes were relegated in 2022/23, but prior to that he'd scored 15, 15, 23, 18, 20, 13 and 24, demonstrating his consistency in front of goal.
If Leicester are able to provide him with a service and Vardy can avoid injury throughout the campaign, you wouldn't bet against him reaching double figures as he irks central defenders and goads opposition fans.
All odds displayed on this page were correct at the time of writing and are subject to withdrawal or change at any time.